Feeling the invisible weight of doing it all? After my heart attack and recovery, I realized my marketing needed quiet repairs too.

In this post I share simple audits to help you stop hiding, feel seen by the right people, and create a brand that supports your life instead of draining it. Plus, a simple checklist to get started.

Marketing feeling like herding wild horses in a Texas thunderstorm?
March 30 is National I Am In Control Day, time to grab the reins.
You’re the one in charge, not the algorithm or the trends.
Here’s your salty permission slip to run your business your way this spring.

Feeling stuck overthinking marketing? Everything You Do Is Right Day gives permission to stop chasing perfect. Tie in spring equinox renewal with self-empathy tips, a personal perfectionism lesson, and actionable steps to grow your small biz authentically.

Ditch the exhausting marketing “rules” in 2026. Discover the 3 rules I’m happily breaking with my small-business clients — and the permission slip that lets you finally stop posting if it’s stealing your joy.

Break working in silos to boost sales: unify signage, align teams, audit fast. Nail customer experience at your next event & turn buzz into buys this Fall. #PopUpMarketing #SaltyLogic

Bear’s journey fuels a kinder, bolder approach to life and marketing.

Join us in this tale of unplugging, recharging, and manifesting kindness amidst ranch life’s serenity and challenges.

Want to craft clear, engaging content? Discover 5 tips to boost readability for social posts, emails, and more, with AI tools like Grok or Chat GPT as your collaborator!

Social Breaks that benefit us both.

My furry COO—Cuddly Outreach Omnivore—devours every chance to nudge me toward balance.

What does your space say about you?

Silent marketing speaks in whispers—discover your unique mix and watch your brand’s soul become a feeling customers can’t forget.

Just asked AI to draw me as a Roman Emperor (Empress?) and every image featured a wine glass or two—AI knows my brand!

Our online narratives have become epic sagas. Does your digital story reflect your true ambitions?

Are your New Year's resolutions as ambitious as scaling Mount Everest in flip-flops?

Now is the perfect time to give your resolution strategies a little reboot!

Choosing a word to guide the year is a powerful way to focus on growth, this year I asked AI to help. Any guesses on what it chose?

What word would you choose to guide your year?

Cooking Up Marketing Campaigns in the World of AI

This season, a shift in kitchen duties got me pondering about AI's role in taking over many of the time-honored traditions and “recipes” in marketing.

In a world more hyperactive than my dog on a whipped cream high, being able to cut through the marketing chatter is pure gold.

What are you doing differently?