Unlocking Keywords: How to Reach Customers and AI in 2025

Struggling to get found online? Unlock the power of SEO in 2025 with keywords that drive customers to your small business. Whether you run a boutique, bakery, or online store, the right keywords—like “handmade jewelry [city]” or “gluten-free cupcakes near me”—connect you with shoppers searching on Google, Alexa, or Google Lens. In 2025, AI-driven search, powered by machine learning, prioritizes user intent, making keyword choice critical. With 68% of clicks going to the top five results and 42% of US adults using visual search, ranking high boosts visibility and sales. Learn simple strategies to find customer-focused keywords, optimize for voice and visual search, and create content that AI loves. From spying on competitors to using free tools like Google Keyword Planner, this guide demystifies SEO for beginners, helping your business shine in text, voice, and visual searches.